According to Wikipedia: "Andrew Cecil Bradley (1851–1935) was an English literary scholar, best remembered for his work on Shakespeare... The outcome of his five years as Professor of Poetry at Oxford University were A. C. Bradley’s two major works, Shakespearean Tragedy (1904), and Oxford Lectures on Poetry (1909). All of his published work was delivered earlier as lectures. Bradley's pedagogical manner and his self-confidence made him a real guide for many students to the meaning of Shakespeare... Though Bradley has sometimes been criticised for writing of Shakespeare's characters as though they were real people, his book is probably the most influential single work of Shakespearean criticism ever published."