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In Clear Focus

In Clear Focus

Released: 2022-02-08
© Copyright Bigeye 2019
In Clear Focus - QR Code
99 Episodes
Audio
Listen on Apple Podcasts
99 Episodes
Audio
Listen on Apple Podcasts
Released: 2022-02-08
© Copyright Bigeye 2019
Most Recent Episode
Brand Storytelling with Miri Rodriguez

Brand Storytelling with Miri Rodriguez

Interview with Author, Miri Rodriguez
Time: 31:32
IN CLEAR FOCUS: Our guest this week is Miri Rodriguez, the author of Brand Storytelling, this month's Bigeye Book Club selection. Miri discusses how brands can use stories to connect with consumers on a deeper level. Miri also shares how she prototypes stories based on design thinking principles and reveals some storytelling magic tricks. IN CLEAR FOCUS listeners can claim a 20 percent discount on Brand Storytelling by going to KoganPage.com and using the promo code BIGEYE20 at checkout.
Episode ID: 1000550432896
GUID: 77ae786f-fb0d-4333-884c-8e85cf35c6cb
Release Date: 08/02/2022, 12:19:20

Description

In Clear Focus provides a unique perspective on the business of advertising. The show is produced by Bigeye, an audience-focused, creative-driven, full-service advertising agency based in Orlando, Florida. Weekly podcasts explore trends in audience research, branding, creative, media, and analytics.

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