2024-09-26
Great insight
Really enjoy this series - some great interviews and top insight from people who have actually done the job of marketing!
Updating
Description
Welcome to The Unicorny Marketing Show, a podcast about the business and practice of marketing, how it creates value, who's doing it well, and how marketing helps businesses win the future.
Unicorny seeks to answer the question: how do I create value for my business?
We speak to CMOs, CEOs, CFOs, venture capitalists, private equity leads, consultants, influencers... anyone that can provide clues to finding and unlocking value.
Apple Podcasts: Customer Reviews
2024-06-20
So interesting and useful
Smooth production and being well presented are just the background to this great episode of a great podcast. Whether you’re in B2B or B2C marketing this stuff is right on the money. Simple, understandable. Excellent guests who know their stuff and Dominic asks great questions. Keep it up.
2024-06-04
Marketers - add this one to your list!
Love the diversity of guest and topics that are covered. All with a very practical angle on helping marketers get better at what they’re doing and driving to value. Definitely one to add to your list if you’re in marketing or brand strategy.
2024-01-31
Love this!
Dom gets marketing. The conversations flow through all the things you’d want to ask if you were in the room. Much head nodding. Really brilliant - keep them coming!
2023-12-16
Fantastic mix of guests, shared wisdom and humour!
My go-to podcast right now! And the Geoffrey Moore episode is an absolute blinder… wow!
2023-12-15
A must listen for business owners.
Truly fantastic series and Geoffrey Moore episode is the jewel in the crown. This is not just about marketing it’s about how to position and drive your business. I find these pods very valuable and enlightening. Keep up the good work Unicorny. Next one please. Great content, well produced and quality guests.
2023-12-06
Must listen!
Really enjoying the Unicorny podcast, super interesting guests and very insightful tips. Pls keep them coming :)
2023-11-23
Essential listening for progressive marketers
Dom’s Unicorny podcast hosts an eclectic, erudite and experienced array of marketers whose experience and practical advice is essential listening for progressive marketers. Each varied episode builds to a comprehensive set of skills and capabilities that can elevate marketers in their organisations. Dom pauses at select points in each podcast to summarise key themes, and the detailed show notes and links provide useful, actionable take-aways. Definitely a podcast worth subscribing to.
2023-09-19
Private Equity Value Creation- brilliant
It was great to have the chance to be apart of the Unicorny project and focus in on PE and how it creates value.
2023-09-13
Learn something truly valuable every time
Dom has this down to a T - grown-up topics, smart guests and true learning every time, even for the seasoned marketers amongst us. Must listen!
2023-09-12
Valuable Marketing Insights and Perspective
A great podcast, each unicorny episode gives new insights into marketing. There is always a generous amount of valuable knowledge and perspectives from each guest. The conversations and topics are in-depth and easy to follow, with lots of actionable takeaways.
2023-07-13
Great host made all the difference!
Dom’s strategies and insights leave with some solid food for thought. This podcast is just what you need for a fresh take on the world of marketing. It’s like an intriguing chat with someone who has their finger on the pulse of the industry.
From Chris Cownden & Team Capsho
2023-05-10
Marketing from a host who knows what he’s talking about
Dom cuts through the marketing bullsh!t buzzwords to present the issues and opportunities for marketing leaders in an entertaining way. Love it.
2023-05-04
Resisting Recession a must-listen
I love it when new episodes of Unicorny and Marketing Difference hit my inbox! This weeks episode on resisting recession was particularly interesting - I was so tuned-in! A must-have podcast for all in marketing as well as sales professionals.
2023-04-30
The most enjoyable podcast I’ve ever done
I loved the opportunity to unpack Full-stack ABM with Dom and to discuss how focussing on your most important accounts and prospects in the best way to ensure marketing is delivering real value the business in the current economic climate. Nichola’s expert organisation combined with Dom’s excellent facilitation and natural enthusiasm made the whole experience really enjoyable one and the net result is a podcast I’m really proud of.
2023-04-26
Resisting Recession!
Had a lot of fun recording the session on a VC’s view with Dom. The whole series here is a great initiative and has some fantastic content.
Lots of common sense (in my humble opinion) on keeping the conversation with customers going when times are tough. If you’re not talking to your customers, someone else certainly will. Simple really..
Bravo Selbey Anderson!
2022-06-14
Very insightful
Love listening to these conversations, nice to hear from different marketing backgrounds.
2022-05-31
Very informative
Top quality podcast, excellent listen.
2022-05-31
A podcast with bite
Too many marketing podcasts are all fluff and no substance. This is somethive very different and I look forward to hearing the future episodes.
2022-05-30
Insightful listen
Listened once, then listened again to make sure I soaked up every nuance. An essential listen
2022-05-29
Addressing a real gap in the market
Great initiative and addressing a real gap in the market.
2022-05-27
Walking the talk
I’m always impressed with people that start out with a conviction and keep with it. Not following the norms and doing what you think is right has paid off for OakNorth. Clear, insightful and very interesting.
2022-05-26
Such a great show!
The intro is slightly kooky, but that’s part of the fun. This is a really great insight into how businesses are making marketing work for them right now. It’s fantastic that someone like Valentina would share such intimate detail of how Oaknorth has strutted its stuff.
More please.
2022-05-26
Reasoned and insightful
Just wanted to say thanks for the podcast. It’s full of insights, motivation and its great to listen just before work to get this boost of inspiration !! Thank you!
2022-05-26
Straight from the unicorn’s mouth
A podcast that, certainly from the first listen, focuses on in-depth storytelling and the lessons we need to hear on how the brands of future are setting a new agenda. A great insight into the power of counterculture. I look forward to the next one to see if the honesty remains.
2022-05-25
Straight from the unicorns mouth!
A real insight into the real work of real marketers - stop chasing unicorns and learn how to scale your scale-up from the very best.
2022-05-24
Great listen
Just caught the first episode on my walk to work. Love the format and focus on emerging brands that are doing things differently. The missing middle is a great expression of the problem this brand wants to solve and the power of a strong and compelling founder story shines through. Can’t wait for the next episode!