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The Glue

The Glue

Released: 2023-05-01
© 2023 The Glue
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6 Episodes
Audio
Listen on Apple Podcasts
6 Episodes
Audio
Listen on Apple Podcasts
Released: 2023-05-01
© 2023 The Glue
Most Recent Episode
Client Listening and professional services: listen to learn or sell?

Client Listening and professional services: listen to learn or sell?

Time: 22:40
This episode is about Client Listening and clients’ experience of service.
Every firm wants to be client-centric: in other words to put clients at the heart of their business. But are they serious?
One way to help achieve this is to implement a client listening (or client feedback) programme. In this episode we answer the following questions:
How do you convince your firm that this is a good way to understand more about your clients? Is its role to listen and learn or listen and sell?  What methods of insight capture work best and who should gather it?How do you deliver good (and bad) feedback?To help me, I am joined by Tim Nightingale, Founding Director of Nisus Consulting and David Tomley, International Head of Client Development at law firm Osborne Clarke.
James Stringer, a former BD Director and now trainer, consultant and coach on Business development, bids and offsites
Episode ID: 1000611494515
GUID: Buzzsprout-12756006
Release Date: 01/05/2023, 10:00:00

Description

This podcast is about and for Business Development (BD), Marketing and Communications teams in professional service firms.

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