A four-part podcast series designed to help you write compelling and effective press releases hosted by expert Tom Clarke.
With contributions from journalists, PR professionals and press release experts, this podcast takes a deep dive into all aspects of press release creation.
This was a very helpful listen. Some good examples too about structure.
2024-04-19
High impact
Tom offers a wealth wisdom for companies aiming to have a high impact on their target audience. Stock market press releases are often impossible to understand, so advice on being a bridge to your audience, having a hook, storytelling, losing the jargon and targeting the generalist are all hugely relevant.