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Hugging the Bar

Hugging the Bar

Released: 2025-09-11
Hugging the Bar - QR Code
3 Episodes
Audio
Listen on Apple Podcasts
3 Episodes
Audio
Listen on Apple Podcasts
Released: 2025-09-11
Most Recent Episode
3. How Brands Can More Effectively Engage Their Audiences with Stephanie Grant

3. How Brands Can More Effectively Engage Their Audiences with Stephanie Grant

Stephanie Grant is an experienced, accomplished writer and consultant in the food and beverage space with razor-focused insight to offer brands and businesses on how to craft their own unique stories that will engage new audiences, keep those audiences
Time: 39:19
Stephanie Grant is an experienced, accomplished writer and consultant in the food and beverage space with razor-focused insight to offer brands and businesses on how to craft their own unique stories that will engage new audiences, keep those audiences compelled with more dynamic social media presences, and overall brand and market themselves effectively even in today's challenging industry. She also has some hard truths for brands, and we both have some strong opinions on brewery websites and beer descriptions on menus, cans, and websites—we get into all of it in this fun, educational...dare I say spicy? chat.
You can find Stephanie's writing as well as her consulting portfolio and services at SheLovesCraft.com. And don't miss out on following her excellent Instagram account, @shelovescraft, full of guidance-packed videos.
Episode ID: 1000726390221
GUID: 9844a661-a688-4946-921b-9a7451e9f276
Release Date: 11/09/2025, 20:25:05

Description

Welcome to the new and improved Hugging the Bar podcast!
Mix up your favorite cocktail or mocktail, pour your favorite beer, and pull up a stool. We're getting into the ins and outs of the beverage alcohol and hospitality industries. Each month, we'll sit down with a different expert—bar owners, beverage directors, mixologists, brewers, distillers, taproom managers, marketers, journalists, social media consultants, educators, and more—to tackle topics from PR, employee education, consumer education, and drink and ingredient trends, to consumer behavior, DEI efforts, production techniques, and more. These conversations are a fascinating peek behind the curtain for enthusiasts, and for the pros, they're helpful dives into some of the most important, challenging issues for businesses in this industry today. I promise valuable takeaways from these trusted sources, with the aim of helping you survive—and even thrive—in the current climate.

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